Work History

Published journalist and communications specialist with academic and professional background in AP journalism and public relations. Eight years’ experience in social media administration and content creation across multiple platforms and audiences. Develops branding strategies and implementation plans to maximize the impact of organizational communication efforts. Capabilities include:

• Copywriting

• Content creation

• Press releases

• Adobe CC software

• Videography

Manwaring Web Solutions, Inc.

Content Lead & Multimedia Specialist
June 2021 - Present

TRC Fabrication, LLC

Media & Public Relations Director
October 2019 - 2021

• Content Lead overseeing the writing, loading, and site architecture for CMS platforms including Umbraco, WordPress, Squarespace, Wix, and Shopify

• Company liaison for retainer-based clients and multimillion dollar hospitals: Mountain View Hospital/Idaho Falls Community Hospital and affiliates

• Project manager leading the web design, content, and communication between the development team and clientele

• Lead Multimedia Specialist conducting on-site photography, videography, iGuide 360 tours, drone footage, commercials, business features,

• Utilize digital tools including Photoshop, Premiere, Microsoft, Google applications, and third-party software integrations.

• Create Ecwid eCommerce shops capable of integration with Umbraco CMS platforms for multimillion dollar annual online sales

• Contractually hired to create, organize, analyze, and maintain social media platforms including:
  - Facebook, Twitter, LinkedIn, Instagram, Blogger, Squarespace, company websites

• Content creator utilizing photography, videography, blogging, and digital marketing practices

• Website content creation specialist and media designer

• Solo branding developer and content creator across five sister companies:
  - S2M Steel Detailing
  - Intermountain Erectors, Inc.
  - BC Metalworks
  - Bonneville Customs
  - TRC Fabrication, LLC

Freelance Website Designer

October 2019 - Present

• Design and develop working websites with Squarespace, Wordpress, and Wix

• Assign and associate domain names with proper SSL certificates and port forwarding guidelines

• Create new media and graphics for images, landing pages, logos, buttons, and backdrops

• Develop secure commerce stores with purchasable products and services

• Create social media pages to cross-post and optimize SEO potential

  - www.lihannjonesballroom.com

  - www.artidaho.org

  - www.ieisteel.com

  - www.s2mdetail.com

  - www.trcfab.com

Actors’ Repertory Theatre of Idaho

Media & Public Relations Board Member
March 2016 - Present

• Non-profit 501(c)(3) AACT professional adult dinner theatre of Eastern Idaho

• Published journalist in the 2019 November - December issue of AACT Spotlight Magazine

• Administrator of social media and website marketing
  - 39% increase in social media followers from 2016 - 2019
  - 23% increase in social media engagement from 2016 - 2019

• Videographer, photographer, graphic designer, journalist, public relations specialist

• Executive board member and volunteer

• Lead actor of 10 live Braodway theatrical productions